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9five AT AGENDA 2010

We debuted our brand publicly for the first time at the last Agenda, and now we're back to show some new goods, including our newest collab with Grn Apple Tree. Come check us out in Huntington Beach this Friday and Saturday.





Also, join us at the official Agenda After Party (In collaboration with the homies from JSLV and SK8MAFIA)...

VIDEO XMAS CARD (AND BEHIND THE SCENES)

2009 was a rough year for a lot people. If you didn't lose your house, your job, your car, your credit, and your significant other as a result, you may be sitting in a better position than most. We're going to take a seat on the side of the non-complainers this year, as we only launched in Spring of this 2009, and we feel pretty good about where we sit.

To show our gratitude to any and all of our supporters, we've put together this video Christmas card, starring none other than the mighty Hoff.

We when set out to film on this one day mission, the objective was simple... We wanted to capture those precious moments that every skateboarder experiences when he goes out to skate most any spot. During the confrontation, the idea was for Hoff (wearing a hidden microphone) to flip it on the security guard and hook him up with a free pair of shades. It worked like clockwork up until we crossed paths with a peculiar onlooker around the corner from the San Diego Courthouse. I'm pretty sure he had spotted me, Zack Mack, and Swiss Steve filming/taking photos of Jordan from across the street as Hoff tried to hit up the infamous marble ledge (Which by the way, we spent an hour at TRYING to get kicked out of. Go figure). I think the onlooker started to pick up on what was going on, so when we passed by him on our way out, he wanted to get in on the action (All speculation on my part). Whatever his motivation was though to put Jordan in a UFC style submission hold, made for undeniable comic relief. Thanks homie!

Photo by Swiss Steve Treboux







Enjoy...

9five Eyewear - "Joy" Video from Mike Metcalf on Vimeo.

9five POP UP SHOP

So last week I got a call from Jeff over at Orisue. He told me that Orisue was doing a pop up shop in Venice Beach and that there was room for another brand to showcase along them and Aerial 7 Headphones. With only a couple days left on the clock until the grand opening, Aaron designed us a store, handed off the template and we had ourselves one hell of a on the spot retail shop.



Lastnight there was a grand opening party sponsored by Belvedere Vodka and Corona, and these two lovely bartenders stayed Buttered Up all night. I didn't take a single photo during the party because I was shooting video (coming soon), but Orisue had us covered. Instead of pic jacking them, I'll just send you over to their site for the photo recap.



Oh and if you're in venice, hit our pop up at

1511 Abbot Kinney Blvd.
Venice CA 90291

Our whole Holiday line is available here, along with a ton of Orisue and Aerial 7.

9five LIVE EPISODE 2

If you didn't know, we've teamed up with the Jazzy Fat Nasty DJs to bring you a live DJ Spin sesh each week. Last week we featured Kid Dragon, who as you're about to see, is in his own genre when it comes to spinning music.

If you're thinking what I first thought when I started watching these, you're saying something like "Am I really about to watch this dude spin records in his room?" It is a little bit bizarre, but it's actually pretty fat. Watch Kid Dragon spin jams, breaks and samples that only a true connoisseur could ever call out, and listen into the product of a true beat diggers work...

LOOKBOOK IS LIVE

Enjoy!...

9five Eyewear 2009 Lookbook from Mike Metcalf on Vimeo.

FAIR. BALANCED. 9five.

Can't say I'm a huge Fox News fan, but I won't hate on their holiday gift ideas seeing as 9five comes in first on the list...



On another note, the second drop of season two is hitting our retailer's shelves right about now. You've been looking for those Woodgrain Blocks haven't you? You're time has finally come.